Welcome to Pressing News, the monthly newsletter
published by Fine Vine Wines, LLC, designed exclusively to assist
the home vintner in the pursuit of their hobby!
THIS MONTH ON THE VINE!
RETAIL STORE
TO OPEN IN SEPTEMBER!
We are thrilled to announce that in September,
we will finally open our retail store. It will be located
in an warehouse area less than a mile from I-35 at the
Belt Line Rd. exit in Carrollton, Texas. We will initially
be open in the evenings and on weekends and we will extend
the store hours as necessary.
Although we only have 400 square feet,
we will be able to display all of our 400+ products, including
over 100 different wine kits. A Grand Opening is planned
for September, but at this time, we have a lot of work
to do to get the space ready, so a date has not been set.
At the Grand Opening, we will have plenty of wine, cheese
and crackers, as well as some Grand Opening Specials.
As we get firm dates, both for the opening
and the party, we will inform you via e-mail and we will
post the information on the web site. |
WELCOME
I would like to thank each one of you for visiting our site.
I hope it was an enjoyable experience and you were able to find
everything for which you were looking. As I indicated on our
web site, we started this business last year, so unlike big business,
we are extremely flexible and nothing we have done so far is “etched
in stone.” As a result, being an early user of our site
and subscriber to our newsletter gives you the ability to influence
the future of our site and our company!
We continue to add products and content to
the web site; therefore, if you have any special requests, please
let us know. We like to hear what you have to say about our
site, our products and/or our customer service, good or bad.
Please send your comments and/or suggestions to winemaster@finevinewines.com.
I want to extend my thanks again for making finevinewines.com
your home for your wine making needs. It continues to be my hope
that everytime you visit finevinewines.com you have an enjoyable
experience and you find everything for which you are looking.
APOLOGY
FOR THE BLANK E-MAILS
Please accept my apology for the series of blank
e-mails. I was trying to send you information about the new discussion
forum on the web site. Whenever I ran a test, it worked properly,
but when I tried to send it to everyone, it failed miserably.
As a result, you have my word that I will not do that again.
I think I know what went wrong, but I am not going to risk sending
out blank e-mails again. I appreciate your understanding.
HELPFUL TIP (from
a customer)
I have a tip for you in wine bottling...!
We didn't like using the bottle filler hooked
to the tubing (it made a big
mess and was awkward). Instead, we put the wine back in the bucket with the
spigot at the bottom and filled the bottles using the spigot. It was much
easier to control and didn't make a mess!
Cheers,
Denise - Texas
If you have a tip you would like to share, send it to me at geocorn@finethevinewines.com.
Not only, will I include it in the next newsletter, I will
give you a
$5.00 off coupon.
FEATURED
ARTICLE - Chilling Your Wine
There is a lot of discussion today
regarding the subject of chilling your wine. The old standard
rule was to chill white wines, but never chill a red wine.
Today, along with a lot of other old wine concepts, that
axiom is changing.
The issue is temperature. The
warmer a wine, the more we taste all of the flavors, good
and bad. The
cooler the wine, the flavors and aromas
become more subdued. Even in the best wines, not all
flavors are born equal and when they warm up, unruly ones
can dominate or destroy the structure or balance of even
excellent wines. The
importance of chilling is most obvious with whites - they
are undrinkable when warm. For example, the oak in
the Chardonnay seems to separate out into a resinous slick,
while the fruit tastes fat, almost rancid, instead of buttery. But
chill it, and the fruit, oak and acidity come together
and you have one of the great wines.
Reds are much more palatable
at room temperature but the same firming up of the flavor
and consolidation of the acidity and fruit that we all recognize
with whites will also happen with reds. By chilling
reds you insure their balance and structure and therefore
their ability to stand up to food. How much you
chill a red depends on the wine itself. If you
have a wine cellar or wine refrigerator that keeps your
wine around 60 degress or less, you don't need to chill
your reds any further. Just take it out of the cellar
and enjoy; otherwise, chilling your reds before drinking
will improve the flavor.
Here are some guidelines:
- Beaujolais
should not be put on ice or it will taste like alcoholic
Kool-Aid.
- A
red burgundy wants just enough chilling to
firm it up. Reds
have a nice fruit but they have a morning after
quality when they're too warm. Don't chill them
too much, however, or you will kill the delicate flavors. So,
grab it off the ice after about 5-minutes.
What should
you do with some of the other reds? Cabs, Shiraz
and Syrah, and to a lesser extent the Rhones, should
all be chilled to bring out the oak, fruit and a reasonable
level of acidity. Be
careful, however, for serving reds too chilled is worse
than serving them at room temperature. For that
reason be careful about using the fridge as the source
of coolness because we often forget that the bottle
is in there. An ice bucket
will work well. Otherwise, just set it out on
a cool evening if you have one handy. If you've
uncorked it or decanted it make sure you cover it to
keep out any interested insects from taking the plunge.
---If you would like to offer your comments
and/or suggestions, please send them to geocorn@finethevinewines.com.
NEW
PRODUCTS
We have added the following new products:
| Part
Number |
Image |
Description |
Current Price |
Order |
0104 |
|
3-Gallon Better-Bottle (Non-Ported) |
$17.99 |
|
0105 |
|
5-Gallon Better-Bottle (Non-Ported) |
$19.99 |
|
0106 |
|
3-Gallon Better-Bottle (Ported) |
$17.99 |
|
0107 |
|
5-Gallon Better-Bottle (Ported) |
$19.99 |
|
2221 |
|
7/16" ID FDA Vinyl Tubing, per foot |
$0.31 |
|
2609A |
|
Bottle Brush |
$2.42 |
|
6341A |
|
French Oak Cubes (3oz.) |
$7.90 |
|
6342A |
|
French Oak Cubes (3oz.) |
$7.90 |
|
6343A |
|
French Oak Cubes (3oz.) |
$7.90 |
|
6344A |
|
American Oak Cubes (3oz.) |
$4.20 |
|
6349A |
|
American Oak Cubes (3oz.) |
$4.20 |
|
6350A |
|
American Oak Cubes (3oz.) |
$4.20 |
|
6351A |
|
Hungarian Oak Cubes (3oz.) |
$5.70 |
|
6352A |
|
Hungarian Oak Cubes (3oz.) |
$5.70 |
|
6353A |
|
Hungarian Oak Cubes (3oz.) |
$5.70 |
|
FORUM
The Discussion
Forum is now active. We currently have 35 registered
users and over 200 posts. It is an excellent place to ask questions,
exchange ideas and meet other home wine makers. The discussions
have also led me to bring in additional products, as well as,
dig through my books for some answers. In addition, there are
several polls in which you can vote and see the results. You
can also create your own poll.
If you haven't logged into the forum, try it
sometime. I think you will find it most informative and enjoyable.
AUGUST
SPECIAL
To help you make your bottles look pretty,
this month we are offering the following specials:
|
Part Number
|
Image
|
Description
|
Regular Price
|
Current Price
|
Order
|
| 2708 |
 |
71B-1122 5 grams
|
$0.77 |
$0.59 |
Order |
| 2700 |
|
Bourgovin RC 212 5 grams
|
$0.77 |
$0.59 |
Order |
| 2704 |
 |
Cote des Blancs
|
$0.77 |
$0.59 |
Order |
| 2707 |
|
EC-1118 5 grams
|
$0.77 |
$0.59 |
Order |
| 2702 |
 |
Flor Sherry
|
$0.77 |
$0.59 |
Order |
| 2710 |
 |
ICV D-47 5 grams
|
$0.77 |
$0.59 |
Order |
| 2709 |
|
K1V-1116 5 grams
|
$0.77 |
$0.59 |
Order |
| 2701 |
 |
Montrachet
|
$0.77 |
$0.59 |
Order |
| 2703 |
 |
Pasteur Champagne
|
$0.77 |
$0.59 |
Order |
| 2705 |
 |
Pasteur Red
|
$0.77 |
$0.59 |
Order |
| 2706 |
 |
Premièr Cuvée
|
$0.77 |
$0.59 |
Order |
Don't forget that when you are finished with your tutorial VHS
tape or CD, you can return it for a credit of $19.95. Also,
as
soon as you register, you get a coupon good for 10% off all
items, except starter kits. This
coupon can be used immediately and it can be used in conjunction
with any other discounts.
For those of you in the FVW
Growers Club, all monthly specials are always in addition
to your 5% permanent discount.
CALL
US!
If you have any questions about our products,
our service and/or wine making, please call us. We are not Corporate
America! We are here to serve you. I bring this up, because a
number of my callers apologize for bothering me or using my toll-free
line. You are definitely not bothering me and I have a toll-free
line so you WILL call me.
Sometimes, I am unable to answer the phone.
If you get the voice mail, please leave your name, number, brief
message and a best time to call. I will return your call as soon
as I can. By the way, the best time to reach me is weekdays
between 4-10pm
CST or all day Saturday and Sunday.
If you don't want to call, just send me an email.
I usually answer my email daily. In addition, your emails and/or
calls do not have to relate to wine. I will discuss any topic
you like, so please remember, I am your resource and I am here
for you.
FEATURED
WINE
This month's featured wine is Cabernet Sauvignon.
I don't know what I can say about this wonderful grape that has
not already been said, so I will just list this month's special
prices:
|
Part Number
|
Image
|
Description
|
Brand
|
Regular Price
|
Current Price
|
Order
|
| 3129 |
 |
Cabernet Sauvignon - CC
|
Cellar Classic |
$91.63 |
$91.63
|
Order |
| 3115 |
 |
Cabernet Sauvignon* - VDV
|
Vino Del Vida |
$55.00 |
$55.00
|
Order |
| 3128 |
|
Cabernet/Merlot - CC
|
Cellar Classic |
$91.63 |
$91.63
|
Order |
| 3138 |
|
Cabernet/Merlot - VDV
|
Vino Del Vida |
$54.10 |
$54.10
|
Order |
| 3130 |
|
Cabernet/Shiraz - CC
|
Cellar Classic |
$94.63 |
$94.63
|
Order |
| 3139 |
|
Cabernet/Shiraz - VDV
|
Vino Del Vida |
$54.01 |
$54.01
|
Order |
| 3183 |
 |
South African Pinotage Cabernet - RQ
|
RJ Spagnols RQ |
$84.26 |
$84.26
|
Order |
CUSTOMER
APPRECIATION PROGRAM
Please check out our FVW
Growers Club. You can get all of the details on our website,
but the bottom line is we want to buy your loyalty! Once you
spend
$1,000 with us, you get a 5% discount on everything you buy from
us. Find out more on the website.
CUSTOMER
REFFERAL PROGRAM
Effective March 1, 2004, we have a customer
referral program that provides for additional discounts to registered
users.
We will give you a coupon worth 10% of the first order placed
by any person that you refer to our web site. The stipulations
are as follows:
- You must be a registered user of finevinewines.com,
- The person placing the order must register and provide your
name in the appropriate field on the registration screen, and
- The discount is only good for future orders with finevinewines.com
and is not redeemable for cash.
That's all you have to do to get another discount from finevinewines.com.
CUSTOMER
FEEDBACK
We appreciate all of your comments, whether
good or bad. To demonstrate our commitment to outstanding customer
service, I have created a web page with your feedback. As we
receive emails that comment about our service, I will post them
on this
page.
WEB
SITE UPDATES
You can keep up with the changes and/or additions
at the web site by visiting the Updates Page.
If you discover anything that does not work properly, please
let me contact
me.
UNSUBSCRIBE
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Feel free to pass this newsletter on to any of
your friends and thank you for your continued support of Fine
Vine Wines.
|
